Abbotsbury Swannery lies on the Jurassic Coast, nestled behind the shelter of Chesil Bank, between Bridport and Weymouth. Swans and man have co-existed at the Swannery site for centuries, and the swans' habitat and nesting area is now cared for by Ilchester Estates.
The shape of outdoor signs reflect the Swannery's monastic heritage.
The Duck Decoyman's House at the Swannery courtyard.
Outdoor signs at the Swannery courtyard encourage people to discover more about swans and the Swannery, while conveying much about the high standards of habitat conservation practiced here.
Inside the Duck Decoyman's House you can learn about swan nesting and hatching, swans and their feathers, habitats and history – through displays that engage your senses and and intellect. Feel the weight of a swan (10–12 kilos) – compare this with the weight of an egg (350 grams). Hear the eerie sound of swans flying, and the calls of cygnets. How are the habitats managed, and why are they so important? Is Abbotsbury Swannery unique?
Feel the weight of a swan egg, and get close up to nesting materials.
A fingerpost made in oak
The signs are accessible and approachable. They draw people in through Did you know? and Flight of Discovery topics that engage visitors with an unusual story or topic.
All of the content is presented in bite-sized chunks that visitors can readily understand. The overall styling reflects the stature of the Swannery: its friendly nature and its importance in preserving wildlife habitats.
